”Our biggest challenge is that we see consumer interests as being in opposition to the interests of the systems. Consumers need to be built into the design of what you’re doing from the outset – if you want them to participate in the journey
”Our biggest challenge is that we see consumer interests as being in opposition to the interests of the systems. Consumers need to be built into the design of what you’re doing from the outset – if you want them to participate in the journey
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