Welcome to the January 2009 edition of the CSBA Newsletter
 
 
 
Welcome to the first newsletter for the year. I hope 2009 proves to be a good one for you and your teams.
            
The last year has been an interesting one at CSBA. 
 
In the last year we have seen a number of strategies to improve the Customer Service Experience. Three of the more successful strategies used to improve customer service are:
 
1.  Using the mystery shopping to drive customer service commitment across the organisation. In some companies we are assessing over 40 different lines with great results in terms of company acceptance of a customer service culture;
2.  Using customer satisfaction surveys to drive business improvement initiatives. Through providing timely feedback about customer service performance, organisations learn from their customers new ways to improve the overall customer service experience; and
3.  Using the mystery shopping assessment to measure the performance consitancy of key attributes like ‘product knowledge’ or ‘clear resolution’. It is becoming apparent that the more consistent the experience is the more confident the customer is with the organisation's service or product offering.
 
In the mean time, I hope you enjoy the rest of our newsletter and if you would like to know more about these topics please feel free to call or drop me an email.
 
  

Kind regards,

 

 

 

Paul van Veenendaal
Managing Director

 

 


 

Results of the Latest CSBA Quarterly Benchmarking Survey

Top Ten Customer Service Providers for this Quarter

The top ten companies for the September - December quarter for overall performance are:

 

1.    The University of Adelaide

2.    University of Western Sydney

3.    AAMI

4.    GWM Water

5.    Gippsland Water

6.    City of Sydney

7.    Geelong Contact Centre

8.    City of Yarra

9.    DHL

10. ActewAGL Retail

 

  

Well done to these companies for demonstrating enthusiasm and dedication to providing great customer service!



Water Sector Needs to go with the Customer Flow

As more and more attention is given to sensitive water issues, players in the water sector need to focus on the changing needs of customers and put in place appropriate benchmarking strategies to deliver business outcomes, according to water industry expert Pat McCafferty, General Manager, Strategy and Communications at Yarra Valley Water. MORE HERE

 

 

How a great call can make your day

I used to have lunch with a friend in the city. We’d meet outside the large call-centre he worked in at the time. And when I say large, I mean aircraft-hangar proportions. MORE HERE

 

Upcoming Events 

Changing Expectations: the 2009 Student Service Centres Conference, 22-24 April 2009 in Fremantle WA.  Further information HERE

 

A key product is our unique methodology for monitoring the performance of contact centres using mystery shopping and we regularly measure and benchmark more than 150 Australian companies using this technique. CLICK HERE TO FIND OUT MORE ABOUT BENCHMARKING AND OTHER CSBA PRODUCTS

For more information on the CSBA Quarterly Benchmark Survey, the articles and other services offered by CSBA, please contact:

 

Paul van Veenendaal
info@csba.com.au
ph.03 9605 4900

 

 

 

Archive

August 2010

 

June 2010

 

February 2010

 

November 2009

 

September 2009

 

July 2009

 

May 2009

 

March 2009

 

January 2009

 

November 2008 

 

 


 

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